Roast My WebOne-click AI website audit built to help agencies win more clients.

4.3 (4)

Reviewed by Daniel Nikulshyn·Updated July 2026

AI Website Audit Marketing Lead Generation UX Conversion Optimization Agencies

Overview

Roast My Web is an AI-powered website audit tool designed to help agencies, freelancers, and indie hackers improve their clients' websites and win more business. It provides a quick and automated analysis of a website's design, UX, conversion, mobile, and SEO, offering actionable insights and recommendations for improvement. The tool generates branded, client-ready PDFs and allows users to customize reports with their own logo, colors, and text. Roast My Web aims to help users save time and increase conversions by identifying sales killers and providing specific suggestions for improvement. The tool has a 30-day money-back guarantee and is used by over 3,700 individuals and agencies.

Key features

AI-generated site critiques
Single-click analysis
Conversion and UX feedback
Copy and design review
Shareable audit output
Lead-gen friendly format

Pricing

Model: Freemium
Category: Large Language Models (LLMs)
Rating: 4.3 / 5 (4)

Use cases

Prospecting audits for agency outreach

Agencies and freelancers can run one-click audits on prospect websites and share the critique as a conversation starter to win new client meetings.

Quick UX and copy review for clients

Generate fast feedback on design, copy, and UX issues to include in client reports or proposals without spending hours on manual review.

Conversion improvement suggestions

Identify weak conversion elements on landing pages and use the AI feedback to recommend targeted improvements to clients or your own site.

Shareable audits for lead magnets

Consultants can package the shareable audit output into outreach emails or social posts to demonstrate value and attract inbound leads.

Pros & Cons

Pros

Fast one-click audits
Useful for client prospecting
Covers design, copy, and UX
Shareable results for outreach

Cons

Feedback can feel generic
Limited depth versus manual audits
Quality depends on site type

Battle record

Across 1 battle in the Pantheon.

1st

2nd

3rd

Last battle

#2
Large Language Models (LLMs) Showdown — December 8, 2025
Dec 8, 2025 · #2 of 8

Reviews

4.3

Average from 4 ratings.

Liam O’Connor

Apr 17, 2026

Solid for our team

We rolled this out across the team last quarter and covers design, copy, and UX. Copy and design review fits neatly into how we already work, and conversion and UX feedback removed a step we used to do by hand. but it has held up under daily use.

Ethan Brooks

Jan 22, 2026

Skeptical, then convinced

I went in skeptical — most tools in this space overpromise. It actually delivers on single-click analysis, and useful for client prospecting caught me off guard. Feedback can feel generic is why this isn't a perfect score, still, I'd recommend giving it a real trial.

Nadia Petrova

Nov 3, 2025

Years in this space

I've evaluated a lot of these over the years. What stands out here is copy and design review — handled better than most — and shareable results for outreach. Limited depth versus manual audits is my one real gripe. Worth the time if this is your use case.

Ahmed Saleh

Jul 19, 2025

Solid for our team

We rolled this out across the team last quarter and fast one-click audits. Single-click analysis fits neatly into how we already work, and copy and design review removed a step we used to do by hand. Quality depends on site type, which is the main caveat, but it has held up under daily use.