BlobrAPI management platform for building developer portals and tracking API usage

Blobr is an API management platform aimed at companies that want to package, distribute, and monetize their existing APIs without building extensive infrastructure from scratch. It sits on top of an organization's APIs and provides a layer for documentation, access control, and usage tracking, with a focus on making APIs consumable by external developers and partners. The core of the product is a customizable developer portal. Companies can publish their API documentation, let consumers sign up and obtain API keys, and present different access tiers or products built from the same underlying endpoints. This lets a business expose curated subsets of its API to different audiences rather than sharing raw, undifferentiated access. Blobr also emphasizes analytics around API consumption, giving providers visibility into which endpoints are used, by whom, and how often. This usage data feeds into monetization features, where API access can be tied to plans or metered usage, helping turn an internal API into a revenue-generating product. The platform targets product and engineering teams at companies that already have APIs but lack the time or resources to build their own portal, key management, and billing tooling. Its positioning is around being relatively quick to set up compared to assembling these capabilities from separate components. As with many API management tools, prospective users should validate how well it fits their specific gateway, authentication, and billing requirements, since the depth of features and integrations can vary and the product space evolves quickly. Note that Blobr has also shifted its product focus over time, so its current offering may differ from earlier descriptions.