PersadoPlataforma impulsionada por IA que gera conteúdo de marketing personalizado para impulsionar o engajamento do cliente.

Can we build this in-house with our own LLMs?

You could build a CRM too — you chose Salesforce. In-house means building and maintaining: model training on financial services data, compliance guardrail engineering, A/B testing infrastructure, performance measurement, and production workflows. Persado has spent 10+ years and over 120K campaigns building what an in-house team would start from scratch.

Asked by Lior Ben-David · Jan 30, 2026

What channels and asset types does Persado support?

Email (fully coded responsive HTML, dark mode tested, Litmus QA'd), direct mail (print-ready, CMYK, variable data), web banners (all IAB sizes, static + HTML5), social ads (platform-native formats), and SMS. Every asset includes performance prediction, compliance audit trail, brand alignment check, and source files.

Asked by Bianca Ferreira · Dec 10, 2025

How long does it take to get started?

Typical onboarding takes approximately 4 weeks. For Enterprise (managed service), your dedicated team handles setup, integration, and initial campaign delivery. For Studio (self-service Optimize), setup is even faster. No engineering resources required from your side.

Asked by Fernando Rojas · Dec 7, 2025

Will Persado-generated content pass our compliance team's review?

That's exactly why we exist. Compliance is built into generation — not a review layer added after. Persado validates against 20+ regulatory frameworks plus your custom industry guidelines during content creation. The result: 90% fewer compliance rejections and zero post-deployment compliance incidents across our enterprise portfolio.

Asked by Lorenzo Bianchi · Nov 26, 2025

We already have content in market. Can Persado help with what we've already built?

That's where most customers start. Persado's Deep Market Scan ingests your entire in-market asset library and dual-scores every piece for performance potential and compliance risk. You get a prioritized action plan showing exactly which assets to refresh first for maximum impact. Most enterprise customers find that 40–60% of their approved content is compliant but underperforming. That's the fastest path to measurable lift.

Asked by Otto Berg · Nov 22, 2025